The evolution of the Audi logo

This image shows the evolution of the Audi brand logo from 1909 to 2009.

It is important for branding to be recognizable and although most of the logos are similar there are some differences over the years. The four circles represent Audi, DKW, Horch and Wanderer,  four companies that merged to create  Audi AG.

(audiworld 2000)

bibliography

The evolution of the Audi logo 

July 11, 2000A brief history of the four rings Compliled by Matt Daniels from Audi AG press releases Avalible from: http://www.audiworld.com/news/00/audihistory/content.shtml  [accessed on 16/10/2014]

Clan Campbell Whiskey Advert

 (Absinthe101)  Available from: http://www.absinthe101.com/history.html [accessed on 03/11/2014]

(Scotch Malt Whiskey) Available from: www.scotchmaltwhisky.co.uk/clan-campbell.htm [accessed on 03/11/2014]

(Inverarny Castle) Available from: http://www.inveraray-castle.com/clan-campbell-timeline.html [accessed on 03/11/2014]